Colourants can alter the natural protective layer of the hair, making the fibre more sensitive to external aggressions such as sun and pollution. To help protect your hair, a specific protective care is needed. L’Oréal Paris has created Elvive Colour Protect, the UK’s no. 1 for coloured hair*.
The secret to colour protection
- 1 Concentrated Nourishment.
- The formula, enriched with an Active Nourishing Ingredient, bathes the hair and transforms its surface.
- Hair feels voluptuous to the touch.
- 2 Lasting Colour Protection.
- Enriched with UVA + UVB Filters, the formula helps protect hair from external aggressions and leaves colour shimmering.
- Proven results. Just coloured intensity for up to 7 weeks**
Repeated washing, sun, pollution: coloured and highlighted hair needs special care for effective protection against daily aggressions.
The formula containing Cationic Polymers cares for and protects coloured hair to prolong colour vibrancy.
Proven results: Hair is Nourished and Smoothed For Outstanding Shine.
Your hair is better protected: Nourished and protected, hair is softer.
Your colour radiance stays truer for longer: Radiant, vibrant and intense.
Work through the lengths of your hair, right to the tips, and then rinse. For best results use after Colour Protect Shampoo and for even more care and protection, try Colour Protect Masque.
Aqua / Water Sodium Laureth Sulfate Dimethicone Coco-Betaine Glycol Distearate Sodium Chloride Guar Hydroxypropyltrimonium Chloride Cocamide Mipa Tocopherol Sodium Benzoate Sodium Cocoate Sodium Hydroxide Ethylhexyl Methoxycinnamate Salicylic Acid Poly (Linseed Oil) Benzophenone-4 Benzyl Alcohol Benzyl Salicylate Linalool Alpha-Isomethyl Ionone Carbomer Geraniol Butylphenyl Methylpropional Citronellol Methyl Cocoate Citric Acid Hexylene Glycol Hexyl Cinnamal Parfum / Fragrance Please check back of pack for up to date ingredients